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Don't Waste a Crisis: True Corporation's Sigve Brekke on Betting Big on AI
Don't Waste a Crisis: True Corporation's Sigve Brekke on Betting Big on AI
MONDAY, JULY 06, 2026
The Norwegian CEO explains why artificial intelligence is less about cutting costs and more about reimagining the entire business — and why Thailand's digital moment may be closer than anyone thinksTRUE stake filing raises questions over SEC disclosure checks
TRUE stake filing raises questions over SEC disclosure checks
SUNDAY, JULY 05, 2026
TRUE Corporation has asked the SEC to verify a Form 246-2 filing that appeared to show Supaporn Phimpong acquiring a major stake in the telecom giant through UBS Group AG, raising wider questions over market disclosure, shareholder transparency and investor confidence.True opens AI war room for Thai Chuai Thai Plus 60/40 sign-up surge
True opens AI war room for Thai Chuai Thai Plus 60/40 sign-up surge
SUNDAY, MAY 24, 2026
True prepares AI-backed network support for Thai Chuai Thai Plus 60/40 sign-ups after Paotang traffic spiked by more than 2,600% during an earlier scheme.True advances three-pillar AI strategy to drive growth and efficiency
True advances three-pillar AI strategy to drive growth and efficiency
TUESDAY, MARCH 31, 2026
True has built a three-pillar AI strategy spanning people, operations and new revenue, arguing that human capital is its strongest competitive edge in the AI era.True reports completion of Arise stake deal, reshaping major shareholding
True reports completion of Arise stake deal, reshaping major shareholding
FRIDAY, MARCH 13, 2026
True has informed the SET that the share transaction between Telenor and Arise Digital Technology has been completed, making CP Group the largest shareholder with a 25.01% stake.True moves into a stronger, more stable phase after THB6.1bn Q4 profit
True moves into a stronger, more stable phase after THB6.1bn Q4 profit
FRIDAY, FEBRUARY 20, 2026
True has entered a new equilibrium, underpinned by broad-based strength and all-round competitiveness, after normalised profit in Q4 2025 reached THB6.1 billion.True Corporation Honored with Three IAA Awards for 2025, Reinforcing Strong Capital Market Confidence in Leadership, Financial Stewardship and Investor Relations Excellence
True Corporation Honored with Three IAA Awards for 2025, Reinforcing Strong Capital Market Confidence in Leadership, Financial Stewardship and Investor Relations Excellence
FRIDAY, FEBRUARY 06, 2026
Bangkok, 6 February 2026 – The Investment Analysts Association of Thailand has conferred three prestigious accolades upon True Corporation at the IAA Awards for Listed Companies 2025. The recognitions, determined through votes cast by investment analysts and fund managers, reaffirm the capital market’s strong confidence in True Corporation’s comprehensive corporate management and strategic direction.True Corporation Meets Police Chief to Combat Transnational Call Center Gangs, Tightens Border Controls and SIM Registration, Rolls Out “True CyberSafe” for Customers
True Corporation Meets Police Chief to Combat Transnational Call Center Gangs, Tightens Border Controls and SIM Registration, Rolls Out “True CyberSafe” for Customers
MONDAY, FEBRUARY 02, 2026
January 30, 2026 – True Corporation is supporting Royal Thai Police efforts to strengthen cybersecurity, with senior executives meeting the Commissioner-General of the Royal Thai Police to exchange deep intelligence and collaborate on dismantling transnational scam operations.Sigve Brekke unveils Arise Ventures' stake in True, boosting digital economy growth
Sigve Brekke unveils Arise Ventures' stake in True, boosting digital economy growth
TUESDAY, JANUARY 27, 2026
Sigve Brekke, Group CEO of True Corporation, has made it clear that the change is purely a shareholder restructuring and will not affect operations, competitive strategy or the company’s financial plans.Thai telecom enters new era as Arise takes Telenor’s TRUE stake, AI and data centres in focus
Thai telecom enters new era as Arise takes Telenor’s TRUE stake, AI and data centres in focus
MONDAY, JANUARY 26, 2026
Telenor is selling 24.95% of TRUE to Suphachai Chearavanont’s Arise, sharpening TRUE’s CP-linked ownership as Thailand’s telecom giants pivot beyond mobile into AI, cloud and data centres.