Thailand rides the longevity fitness trend to grow sportainment tourism
FRIDAY, JULY 03, 2026
Thailand is positioning sportainment as a new tourism engine, as HYROX, beach races and character-led runs tap global demand for fitness travel and longevity-driven lifestyles.
Pattaya targets world-class event city status with 365-day calendar
TUESDAY, JUNE 16, 2026
Pattaya is using more than 50 sports, music, cultural and beach events each year to drive tourism, lift hotel occupancy and strengthen its position as a World-Class Event City in Thailand.
Homeless people seek shelter on Pattaya Beach, raising tourism image concerns
TUESDAY, JUNE 16, 2026
Business operators are urging authorities to address the growing number of homeless people using Pattaya Beach and nearby public areas as night-time shelters.